Posted by George Merlis
Treat a Microphone Like a Gun | The HBS Blog Monday, September 12, 2011

Treat all microphones as if they are recording or broadcasting live. | Incorporate your company online today with the Best Delaware Registered Agent.... Continue Reading

Posted In: Business Strategies

Tough Media Questions II: Repeating Negatives Wednesday, August 31, 2011

I recently read an article in the New York Times that contained a textbook case of how not to respond to a negative question.... Continue Reading

Posted In: Business Strategies

Tough Media Questions I: Shock and Awe Answers Monday, August 29, 2011

I have come up with my own law for media interviews: “Anyone unprepared for tough questions will get them.”... Continue Reading

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101: News Conferences Monday, August 22, 2011

Let’s deal with one of the most effective methods of communicating with the public through the media: the news conference.... Continue Reading

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101: Writing a Business Book...Why and How? Part 4 Wednesday, July 14, 2010

Whether a book is bought by an established publisher or self-published, the sales promotion chore falls on the shoulders of the author.... Continue Reading

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101: Writing a Business Book...Why and How? Part 3 Wednesday, July 7, 2010

The pros and cons of self-publishing a business book.... Continue Reading

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101: Writing a Business Book...Why and How? Part 2 Wednesday, June 30, 2010

A publisher will pay you an advance against the book’s earnings, edit and print it and distribute your work to bookstores and online booksellers.... Continue Reading

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How to Write a Business Book Wednesday, June 23, 2010

If you are a business person with a lot of experience, fresh ideas and a desire to share your knowledge you may be thinking about writing a book.... Continue Reading

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Tips to Avoid Fillers When You are Speaking Friday, March 12, 2010

Tips to avoid verbal fillers when you're giving a presentation or sales pitch.... Continue Reading

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Mastering Tough Questions From the Media Friday, October 9, 2009

Former President Richard Nixon expected a benign interview from Diane Sawyer. What he got was a third degree far surpassing the Frost interview.... Continue Reading

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Three Step Self-Defeating Media Relations Strategy Friday, September 11, 2009

For two decades I’ve urged my media training workshop clients to be candid with the press.... Continue Reading

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Communicating in a Business Crisis: Part 2 Tuesday, August 18, 2009

Here are some tips for you and your spokespersons on drafting a crisis communications plan for your business.... Continue Reading

Posted In: Business Strategies

Communicating in a Business Crisis: Part I Wednesday, August 12, 2009

Does every business need a crisis communications plan? No, but a surprising number of businesses -- even small businesses -- do need such a plan.... Continue Reading

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How to Do Radio Interviews Tuesday, July 28, 2009

On live radio no one will know what company or product you’re talking about if you don’t tell them. Here's how to do radio interviews.... Continue Reading

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How to Get On Radio Shows Monday, July 20, 2009

A large company asked me to come to a corporate retreat and give a speech to their counselors. My subject was: “How to Become the Go-To Guy for Your Local Media.”... Continue Reading

Posted In: Business Strategies